ASMR: The sound of growth

Digital Marketing ASMR: The sound of growth

3y Victor Potrel

ASMR: The sound of growth

The ongoing impact of COVID-19 is creating a ripple effect across the digital media ecosystem, leading to a transformational shift in how people are c...

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The impact of native advertising across the consumer journey

Digital Marketing The impact of native advertising across the consumer journey

3y Tereza Litsa

The impact of native advertising across the consum...

Strengthen your advertising with tactics that influence consumer behavior across every stage of the purchase journey. Read More...

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OTT in the time of COVID-19: Using social to drive adoption

Digital Marketing OTT in the time of COVID-19: Using social to drive adoption

3y Ting Zheng

OTT in the time of COVID-19: Using social to drive...

Ting Zheng, Social Account Lead at PMG, explores the rise in OTT during COVID-19, and how social media can help impact adoption. Read More...

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Why agencies should consider investing in an intuitive DAM

Digital Marketing Why agencies should consider investing in an intuitive DAM

4y Helen Aboagye

Why agencies should consider investing in an intui...

CMO of Imagen, Helen Aboagye, discusses why an intuitive digital asset management (DAM) system is essential for today’s agencies. Read More...

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If it’s not safe from hackers, it’s not safe for your brand

Content Marketing If it’s not safe from hackers, it’s not safe for your brand

4y Gabriella Stano Aversa

If it’s not safe from hackers, it’s not safe for y...

AdColony's  Gabriella Stano Aversa highlights a new level of danger in the user-generated content (UGC) world – hackers. Read More...

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Netflix’s next challenge – Retaining the connected customers

Digital Marketing Netflix’s next challenge – Retaining the connected customers

4y Calvin Carter

Netflix’s next challenge – Retaining the connected...

Calvin Carter, CEO of Bottle Rocket, discusses how having an online presence is no longer enough to retain customers. Read More...

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Getty Images’ new ‘Visual GPS’ report finds four ‘Forces’ guiding consumers

Digital Marketing Getty Images’ new ‘Visual GPS’ report finds four ‘Forces’ guiding consumers

4y Barry Levine

Getty Images’ new ‘Visual GPS’ report finds four ‘...

New report from Getty and YouGov highlight four key “forces” -- sustainability, technology, wellness and realness -- that drive consumer preferences a...

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How Netflix is helping brands harness the power of interactive content

Brand awareness How Netflix is helping brands harness the power of interactive content

4y Moti Cohen

How Netflix is helping brands harness the power of...

Moti Cohen, CEO of Apester, discusses how after Netflix's Bandersnatch, the future of interactive content lies beyond TV. Read More...

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Is your company podcast even successful?

Digital Marketing Is your company podcast even successful?

4y Sam Balter

Is your company podcast even successful?

HupSpot's Senior Marketing Manager for Podcasts, Sam Balter, highlights the importance of a branded podcast and how to accurately measure its performa...

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Why partnering with a web design platform is the right move for your business

Design Why partnering with a web design platform is the right move for your business

4y Jacqueline Dooley

Why partnering with a web design platform is the r...

Duda's eBook explains how agencies, digital publishers, host providers, and SaaS platforms can all benefit from partnering with a web design platform....

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8 tips to speed up WordPress performance

Marketing Technology 8 tips to speed up WordPress performance

4y Tereza Litsa

8 tips to speed up WordPress performance

WordPress speed optimization is critical to higher conversion rate, SEO, and maintaining a successful online presence. Here’s how to achieve it with e...

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Four tips to maximize content creation for personalization

Digital Marketing Four tips to maximize content creation for personalization

4y Mukund Ramachandran

Four tips to maximize content creation for persona...

Dynamic Yield's Mukund Ramachandran discusses the importance of establishing an optimal content cadence in line with your organization’s personalizati...

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Connecting the dots in the customer journey

Customer journey Connecting the dots in the customer journey

4y Gene Lee

Connecting the dots in the customer journey

Mailchimp's Gene Lee discusses how seamless customer experience will not be achieved without collaboration and integrated workflows, and how designers...

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The technologies set to transform video content

Digital Marketing The technologies set to transform video content

4y Tim Jobling

The technologies set to transform video content

Imagen’s CTO Tim Jobling highlights the wave of new video technologies which are set to transform our lives, and if there is the infrastructure in pla...

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Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Platform

AI & Automation Adobe adds Journey Orchestration and marketer-friendly CDP to Experience Platform

4y Barry Levine

Adobe adds Journey Orchestration and marketer-frie...

Adobe has announced several enhancements to its Experience Platform, including a real-time CDP service and customer journey orchestration. Read More...

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Seismic acquires Percolate, unifies "two essential pillars" of martech stack

Content Seismic acquires Percolate, unifies "two essential pillars" of martech stack

4y Kimberly Collins

Seismic acquires Percolate, unifies "two essential...

Sales enablement platform Seismic has acquired Percolate, a marketing campaign orchestration and content management platform, for an undisclosed amoun...

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Bynder launches branded content features Digital Brand Templates and Brand Guidelines

Content Bynder launches branded content features Digital Brand Templates and Brand Guidelines

4y Jacqueline Dooley

Bynder launches branded content features Digital B...

On Tuesday, digital asset management company Bynder announced the release of two new features, Digital Brand Templates and Brand Guidelines, to give m...

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How Percolate's marketing orchestration hub enables sales success

More News How Percolate's marketing orchestration hub enables sales success

4y Jacqueline Dooley

How Percolate's marketing orchestration hub enable...

Only eight percent of sales and marketing executives believe their teams are strongly aligned. How can you use content marketing to drive sales enable...

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How S’well uses Curalate to drive sales with AI + user-generated content

Digital Transformation How S’well uses Curalate to drive sales with AI + user-generated content

4y Jacqueline Dooley

How S’well uses Curalate to drive sales with AI + ...

S’well’s VP of Ecommerce and Digital Marketing shares why they've chosen to work with Curalate to promote user-generated content from their audience. ...

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48% B2B marketers admit content is only "somewhat effective" or "ineffective"

Digital Marketing 48% B2B marketers admit content is only "somewhat effective" or "ineffective"

4y Luke Richards

48% B2B marketers admit content is only "somewhat ...

New report shows content struggles among B2B marketers. But data, consistency and scalability are set to underpin strategies of the future. Read More...

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Only 1 in 5 organizations effectively personalize content at-scale

Ecommerce & Sales Only 1 in 5 organizations effectively personalize content at-scale

4y Charlie Braithwaite

Only 1 in 5 organizations effectively personalize ...

A new report by Seismic and Forrester finds that providing a personalized customer experience is both the biggest challenge and the biggest opportunit...

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Adobe on how to select and future-proof your CMS

Content Adobe on how to select and future-proof your CMS

4y Jacqueline Dooley

Adobe on how to select and future-proof your CMS

The CMS market is expected to be worth $14 billion by 2024. How can marketers navigate between traditional, headless, and hybrid platforms? Adobe's gu...

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From CMS to CXP: What the future of content management will look like

Content Marketing From CMS to CXP: What the future of content management will look like

4y Matthew Baier

From CMS to CXP: What the future of content manage...

"Today’s goal isn’t merely reaching an audience, but enabling an individual experience," says Contentstack's COO & CMO on the shift from CMS to CXP. R...

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New report: SEO and Content Marketing jobs see salary boosts in 2019

Content Marketing New report: SEO and Content Marketing jobs see salary boosts in 2019

4y Barry Levine

New report: SEO and Content Marketing jobs see sal...

Seven of 10 types of content marketing and SEO roles saw salary increases from 2018 to 2019, according to a new report by Conductor. SEO Manager, for ...

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How Hyatt, Nissan, and Sony use Adobe Experience Manager to create personalized content at scale

Digital Marketing How Hyatt, Nissan, and Sony use Adobe Experience Manager to create personalized content at scale

4y Emily Alford

How Hyatt, Nissan, and Sony use Adobe Experience M...

Real world examples of brands that use Adobe Experience Manager, and how its implementation resolved the challenges they faced around CX, content, and...

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Ten questions to evaluate an enterprise CMS provider

Content Marketing Ten questions to evaluate an enterprise CMS provider

4y Matthew Baier

Ten questions to evaluate an enterprise CMS provid...

Contentstack's CMO, Matthew Baier helps evaluate a CMS vendor and determine if it’s the right solution for your organization's present and future scop...

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Research: How the human body can predict what makes content go viral

Data & Analytics Research: How the human body can predict what makes content go viral

4y Domenica D'Ottavio

Research: How the human body can predict what make...

A recent study found that measuring the electrical charge on people's skin can predict whether a piece of content will go viral -- but merely asking p...

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