Why Immersive Content Needs to Be Part of your 2021 Strategy

Ceros' Alex Kelly discusses why marketers need to meet the growing demand for immersive, interactive content in order to stay ahead of the competition.

The demand for exceptional digital content has never been higher. Every interaction a consumer has with a business happens digitally — and in each case they expect to be educated, entertained and engaged across every channel. Marketers need to meet this growing demand for immersive, interactive content in order to stay ahead of the competition.

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Alex Kelly is the Director of Digital Marketing at Ceros. He’s worked in the NYC tech scene for a number of years both in-house and agency-side. Before Ceros, he was a demand generation marketer at Datadog, and developed inbound marketing strategies for clients at HubSpot-partner agency Ironpaper.

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