The explosive growth of video in 2016 makes 2017 an important year for video content and as more publishers are tempted to use it, it’s useful to cons...
View articleIt's not easy to keep track of the changes in Facebook's news feed algorithm, but it's always useful to stay up to date, as they may affect your Page'...
View articleGoogle is giving advertisers new ways to target users on YouTube. Read More...
View article2017 will be a watershed moment for video, as consumption moves from the TV to other devices. Read More...
View articleDating back to Ancient Greece and Egypt, monumental structures have relied on the strength of stone pillars, working together to support an immense am...
View articleFacebook isn't just the world's largest social network. In the past two years, it has also become one of the world's most popular online destinations ...
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If your responsibilities have anything to do with marketing, advertising, PR or social media, you can’t afford to be camera-shy in this day and age. R...
View articleWith so many webinars out there, how can marketers make sure theirs is the one that really stands out? ClickZ sat down with Mark Bornstein, VP of Cont...
View articleDigital has quite forcefully overturned the entire media industry, causing even the most traditional companies to adapt or be left behind. Read More...
View articleThanks to services like Twitter and Facebook, and the rise of video on these platforms, fans no longer need to watch entire games on television to get...
View articleRetailer Tops Unruly’s Annual Top 20; List Features Creatives From 10 Different Countries Read More...
View articleBrands have been upping their investments in new ad products from popular social media services, but are they getting their money's worth? Read More...
View articleWhile it typically conjures up images of consumers clamoring for deals on big ticket items, American retailer Walgreens is hoping that this year it ca...
View articleThere is a changing approach in marketing strategy as millennials become part of small to medium sized businesses and we can already notice how they d...
View articleLook, it’s November. There’s no getting around the fact that for the next 52 days you’re going to be pounded with Christmas stuff. This is your life n...
View articleYesterday, Twitter announced that it will be discontinuing the mobile app for Vine, the short-form video sharing service that it acquired in 2012. Use...
View articleElection 2016 will be over soon, and the coming weeks will no doubt see a flurry of ads as the campaigns and their supporters make a final effort to i...
View articleOn Monday, Netflix reported that it added 370,000 new subscribers in the U.S. in the third quarter, 20% more than the 300,000 it anticipated, and 3.2 ...
View articleLittle more than a year ago, Facebook CEO Mark Zuckerberg streamed the first live video from Facebook headquarters. In April of this year, his company...
View articleSpotify, the popular digital music service, is getting into the video ad game with a new ad offering called “branded moments.” Currently, ...
View articleYesterday, Google announced that it is acquiring FameBit, an influencer marketing platform. The startup, which was founded in 2013, helps brands conne...
View articleIn March 2015, a new app called Meerkat became the star of the show at the annual SXSW conference in Austin, Texas, and put live streaming on the map....
View articleProgrammatic is taking over the digital advertising world, and at an even faster rate than expected, according to eMarketer, which raised its forecast...
View articleDespite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular online...
View articleHaving lost ground to rivals like Facebook, Instagram and Snapchat, Twitter has been investing heavily in live streaming, and one of its markets of pr...
View articleCan Snapchat make tech-enabled glasses cool? It’s going to try. Last week, it was revealed that the company behind the ascendant social app part...
View articleVideo consumption keeps increasing and Facebook is serious about a video-first world, encouraging us all to explore its full potential. Ian Crocombe, ...
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