Google adds a 'fact check' feature

Google adds a 'fact check' feature

7y Clark Boyd

Google adds a 'fact check' feature

Google has added a new fact check feature within its News products, allowing users to separate fact from fiction on trending stories. The tag will be ...

View article
Accelerated Mobile Pages (AMP): one year on – stats and infographic

Accelerated Mobile Pages (AMP): one year on – stats and infographic

7y Christopher Ratcliff

Accelerated Mobile Pages (AMP): one year on – stat...

We’ve written an awful lot about Google’s open source accelerated mobile pages project (better know as Google AMP) over that last 12 months. AMPs impl...

View article
Black Hat SEO: which practices will earn you a manual penalty?

Black Hat SEO: which practices will earn you a manual penalty?

7y Christopher Ratcliff

Black Hat SEO: which practices will earn you a man...

A couple of weeks ago we published an article covering 12 high profile websites that have been hit with a Google penalty.  Not all of these companies ...

View article
Get the latest analysis and reports delivered to your inbox daily
Is Yahoo in the process of imploding?

Is Yahoo in the process of imploding?

7y Al Roberts

Is Yahoo in the process of imploding?

In a deal that one observer called “the saddest $5 billion deal in tech history,” Yahoo agree to sell itself to telecommunications giant V...

View article
Could ‘people-powered’ Digle be the future of search?

Could ‘people-powered’ Digle be the future of search?

7y Rebecca Sentance

Could ‘people-powered’ Digle be the future of sear...

It’s search, Jim, but not as we know it. In a search industry where most of the major players are focused on machine learning, artificial intell...

View article
How to plan and create evergreen content

How to plan and create evergreen content

7y Graham Charlton

How to plan and create evergreen content

Evergreen content is content which stays fresh for a longer period of time than most, and which can be more valuable from an SEO and traffic perspecti...

View article
Nine content marketing mistakes to avoid and how to fix them

Nine content marketing mistakes to avoid and how to fix them

7y Tereza Litsa

Nine content marketing mistakes to avoid and how t...

How do you ensure that your content marketing strategy is effective? There are many challenges to deal with until you create a successful content mark...

View article
15 writing tips to rank higher on social and search results

15 writing tips to rank higher on social and search results

7y Tereza Litsa

15 writing tips to rank higher on social and searc...

Online writing has its own style and it’s even more challenging when you consider its impact on SEO. Here are 15 tips to keep in mind when writi...

View article
Penguin 4.0: what should SEOs worry about next?

Penguin 4.0: what should SEOs worry about next?

7y Clark Boyd

Penguin 4.0: what should SEOs worry about next?

On September 23, Google announced Penguin 4.0, the latest version of its web-spam algorithm, and it is fair to say that this iteration has tip-toed it...

View article
How paid search and personalisation can work together

How paid search and personalisation can work together

7y Rebecca Sentance

How paid search and personalisation can work toget...

We don’t generally think of paid search as a great channel for personalisation, but increasingly, it's becoming one. Read More...

View article
The six biggest consumer frustrations with ecommerce site search

The six biggest consumer frustrations with ecommerce site search

7y Graham Charlton

The six biggest consumer frustrations with ecommer...

Site search matters, yet many ecommerce sites are actually deterring customers through poor experiences. Indeed, a fifth of UK shoppers are not satisf...

View article
13 time-saving Excel shortcuts & tips for marketers

13 time-saving Excel shortcuts & tips for marketers

7y Luke Richards

13 time-saving Excel shortcuts & tips for mark...

Back in 2013 John Gagnon wrote a very popular post detailing some of his favourite Excel tips and tricks. We thought we’d update the list of classic s...

View article
12 tips for content marketing from an SEO perspective

12 tips for content marketing from an SEO perspective

7y Rebecca Sentance

12 tips for content marketing from an SEO perspect...

The 10 types of content and experience platforms: Which are best for your business? How can you create content marketing which works for search, righ...

View article
Penguin 4.0: what does it mean for SEO practitioners?

Penguin 4.0: what does it mean for SEO practitioners?

7y Christopher Ratcliff

Penguin 4.0: what does it mean for SEO practitione...

As you’re no doubt aware, Google finally rolled out its Google 4.0 algorithm update at the end of last week. Penguin is now part of Google’s core algo...

View article
12 companies hit with a Google manual penalty

12 companies hit with a Google manual penalty

7y Christopher Ratcliff

12 companies hit with a Google manual penalty

Just in case you’re ever tempted to try a few black-hat practices to manipulate your search positions in Google, here are 12 tales to persuade y...

View article
Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

Seven reasons tracking calls and conversions from brand keyword terms empowers marketers

7y Kevin Lee

Seven reasons tracking calls and conversions from ...

Sponsored content in collaboration with Marchex.  When it comes to brand keyword bidding, most tests show that it makes sense to bid on brand keywords...

View article
55% of online product searches begin on Amazon: stats

55% of online product searches begin on Amazon: stats

7y Graham Charlton

55% of online product searches begin on Amazon: st...

A new study underlines the massive influence that Amazon exerts over the ecommerce market, with the site being the first port of call for the majority...

View article
Hello? Is it me you’re looking for? The problem with site search

Hello? Is it me you’re looking for? The problem with site search

7y Matthieu Chouard

Hello? Is it me you’re looking for? The problem wi...

Online consumers with intent to purchase only find what they’re looking for in 50% of ecommerce searches. That needs to change. eBay has one. As do Se...

View article
Google AMP is coming to organic search results – Update!

Google AMP is coming to organic search results – Update!

7y Christopher Ratcliff

Google AMP is coming to organic search results – U...

Update: Google’s Rudy Galfi, Google’s lead product manager for AMP, has revealed to Greg Sterling from Search Engine Land that the global rollout of A...

View article
How to test a website before you launch: a 28 point checklist

How to test a website before you launch: a 28 point checklist

7y Christopher Ratcliff

How to test a website before you launch: a 28 poin...

Three years ago, Mark Knowles wrote a thorough checklist for testing a website prior to its live launch. It was a very helpful guide, so we thought we...

View article
Google announces two mobile-first products at DMEXCO

Google announces two mobile-first products at DMEXCO

7y Graham Charlton

Google announces two mobile-first products at DMEX...

Sridhar Ramaswamy, Google’s SVP of Ads & Commerce made announcements about two new products this morning at DMEXCO 2016. The first centred on even...

View article
Why local search should be part of your ecommerce strategy

Why local search should be part of your ecommerce strategy

7y Tereza Litsa

Why local search should be part of your ecommerce ...

As local marketing becomes more important, it’s time to focus on local search strategy in order to beat your competition. David Whatley, Founder...

View article
32 things you can do right now to market your website for free

32 things you can do right now to market your website for free

7y Christopher Ratcliff

32 things you can do right now to market your webs...

Here we present a brand new guide, full of updated information and tips to give your online business a boost without the need of a credit card. Please...

View article
How important is Google My Business for local SEO?

How important is Google My Business for local SEO?

7y Graham Charlton

How important is Google My Business for local SEO?

A Google My Business profile is essential for local SEO. It’s free to set up and will enable you to appear in local search results for queries specifi...

View article
14 ways to reduce your site's bounce rates

14 ways to reduce your site's bounce rates

7y Graham Charlton

14 ways to reduce your site's bounce rates

I’ve often looked at bounce rates and associated metrics as a way to measure the general stickiness and appeal of a website. In my case, this ha...

View article
11 lessons you can learn from your site search data

11 lessons you can learn from your site search data

7y Graham Charlton

11 lessons you can learn from your site search dat...

The terms that customers type into your site search function can help you to gain an understanding of user behaviour and can be used to optimise your ...

View article
How a customer reviews strategy can impact SEO

How a customer reviews strategy can impact SEO

7y Tereza Litsa

How a customer reviews strategy can impact SEO

Chris Bullick, Managing Director & Head of Marketing Services for Pull Digital, delivered an interesting presentation at Brighton SEO last week ab...

View article
1 2 3 4 5 93