A pandemic that’s sent everyone online, a new breed of savvy online shoppers, and the ability to perform predictive analysis with vast swaths of custo...
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View articlePersonalization can decrease bounce rates and improve other critical ecommerce metrics for retailers operating under reduced budgets. Read More...
View articleHannah Abbasi, head of client strategy at The Shopper Agency, details how, given its COVID-fuelled popularity, brands can use Amazon to their advantag...
View articleAbi Wendt, Client Director at Mention Me, discusses the recent explosive growth of direct-to-consumer brands, and how this can be sustained throughout...
View articleComplex customer journeys can be simplified when brands and local retailers have complementary, consistent digital marketing. Read More...
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In our latest Tech Talk, Jivox's CEO, Diaz Nesamoney talks through the data-driven personalized advertising and marketing platform and how it fits you...
View articleJohn Williams, CTO at Amplience discusses how the peak in pandemic reveals new trends in shopping habits that are likely to stick around. Read More...
View articleWhere should retailers focus their efforts for the holiday season and heading into 2021? Read More...
View articleMarketers have dozens of optimization tools at their disposal. But they’ve forgotten about the most sophisticated one. Read More...
View articleCorinne Demadis, Smartly.io's VP, U.S. East, discusses the unique opportunity Q5 presents for marketers to extend sales and have a successful start to...
View articleNo one predicted 2020 would be what it was. There was good and bad. In ecommerce, it was good - very good. New shops popped up either due to unemploy...
View article2020 has transformed the retail & marketing landscape towards relationship commerce, improved seamlessness, and local retail. Explore the key drivers ...
View articleClickZ interviewed marketing leaders from eBay, IBM Watson, FILA, and Salesforce to get a better understanding of how COVID-19 and 2020 have impacted ...
View articleSenior marketers’ strategic priorities for 2021, prerequisites for marketing success, AI’s role in advertising, and golden nuggets from our latest vir...
View articleClickZ’s Ecommerce Transformation Forum highlights important post-COVID ecommerce trends and insights from seven ecommerce industry luminaries. Read M...
View articleWhat happened during Cyber Week this year? Impact shared data backed insights on retail and shopping clients' revenue growth during peak shopping seas...
View articleCarrie Parker, VP of Marketing at Valassis, discusses how consumers will approach the 2020 holiday season and celebrations differently this year, and ...
View articleIf you want to sell more, try the following techniques to provide better support, build user trust, optimize the site, and boost sales. Read More...
View articleJean-René Boidron, CEO of Kameleoon discusses how to fight for budget for personalization and experimentation – then make it a success. Read More...
View articleThe two aspects your digital-first, holiday season strategy is missing that can successfully navigate and influence the messy middle stages of consume...
View articleAs focus shifts from store windows to browser windows, retail marketers can make the best of an unprecedented peak shopping season. Read More...
View articleWith the potential to be one of the biggest online shopping seasons, email marketers need to take the right steps now to ensure their messages get thr...
View articleMobileFuse CEO/Founder, Ken Harlan discusses the unique strategies marketers/brands need to undertake this year to ensure their holiday marketing effo...
View articleTransactional advertising, powered by fintech tools like Dosh, Cardlytics, and RetailMeNot, presents a huge opportunity for retailers to reach custome...
View articleCyber Monday and Black Friday will cross $10 billion, Thanksgiving sales to grow by 49.5%. Consumer behaviors and exclusive Market Intelligence report...
View articleIn the closing months of 2020, digital shoppers are flocking to the open web. Ecommerce marketers need to look beyond walled gardens if they’re going ...
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