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Scott Brinker: What CMOs need to know about marketing technology, leadership and transformation

Podcast | Marketing Technology Scott Brinker: What CMOs need to know about marketing technology, leadership and transformation

6y

Scott Brinker: What CMOs need to know about market...

In this episode, we cover the phenomenal growth of 'marketing technology' and discuss how CMOs can build processes in their teams to allow them to exp...

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Liz Brandt: Why marketers need to understand personal data, the opportunities and risks

Podcast | Marketing Technology Liz Brandt: Why marketers need to understand personal data, the opportunities and risks

6y

Liz Brandt: Why marketers need to understand perso...

In this episode, we talk about the growth of the personal information economy and what it means for advertisers and consumers. Read More...

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Fiona McKinnon: Private marketplaces, publisher collaboration and advertiser transparency

Podcast | Digital Marketing Fiona McKinnon: Private marketplaces, publisher collaboration and advertiser transparency

6y

Fiona McKinnon: Private marketplaces, publisher co...

Technology has changed the way that online media is sold, presenting a number of challenges for publishers. Read More...

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Wayne Blodwell: The power of programmatic advertising

Podcast | Marketing Technology Wayne Blodwell: The power of programmatic advertising

6y

Wayne Blodwell: The power of programmatic advertis...

In this episode of The ClickZ Podcast, Wayne Blodwell (Programmatic Advisory) explains what Programmatic advertising is, why it’s still revolutionizin...

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Mary Keane Dawson: Building the ad agency of the future: Diversity, trust and transparency

Podcast | Marketing Technology Mary Keane Dawson: Building the ad agency of the future: Diversity, trust and transparency

6y

Mary Keane Dawson: Building the ad agency of the f...

In this episode of The ClickZ Podcast, we talk about the future of advertising and why ad agencies must evolve to stay relevant in an increasingly div...

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Tom Goodwin: Why advertising is broken and how technology will unleash our creativity

Podcast | Digital Advertising Tom Goodwin: Why advertising is broken and how technology will unleash our creativity

6y

Tom Goodwin: Why advertising is broken and how tec...

In this episode of The ClickZ Podcast, our presenter Tim Flagg joins Tom Goodwin, EVP, Head of Innovation at Zenith Media to take a look at the state ...

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Andy Oakes: The importance of high quality content for publishers and marketers

Podcast | Marketing Technology Andy Oakes: The importance of high quality content for publishers and marketers

6y

Andy Oakes: The importance of high quality content...

In this episode of The ClickZ Podcast, we’ll hear how programmatic media buying has impacted on digital publishers and the importance of high qu...

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Amir Malik: Programmatic media, the publisher's perspective

Podcast | Marketing Technology Amir Malik: Programmatic media, the publisher's perspective

6y

Amir Malik: Programmatic media, the publisher's pe...

On this episode of The ClickZ Podcast, Amir Malik, director of programmatic for Trinity Mirror, as we discuss how programmatic has evolved and its imp...

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Matt Nash: Harnessing data, creativity and context to produce powerful ads

Podcast | Digital Advertising Matt Nash: Harnessing data, creativity and context to produce powerful ads

7y

Matt Nash: Harnessing data, creativity and context...

Join Matt Nash, Managing Partner UK at Neo @ Ogilvy, and Tim Flagg as they discuss how ad agencies are harnessing the power of data to produce powerfu...

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Brian Katzman: Smart location and the internet of things

Podcast | Emerging Technology Brian Katzman: Smart location and the internet of things

7y

Brian Katzman: Smart location and the internet of ...

What is smart location and how is a small bluetooth tracker leading innovation in this space? In this episode of The ClickZ Podcast, Tim Flagg talks t...

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